We've been actively seeking information from a range of people and businesses in the sectors we fund, to better understand the challenges and problems. Thank you to everyone for their responses as we know you are under pressure.
The information we've been gathering has been vital both for ensuring Government is considering the industry's needs, and so that we can target NZ On Air's interventions to the right places.
In practical terms, this week we are looking at what the needs are immediately, and in the slightly longer term, how we can ensure the media and creative sector is ready and able to spring back into action as soon as the Covid-19 Alert level drops to 2 or 1.
A real positive in all of this is the innovation we are seeing from many already. And in turn, we are thinking very outside the box as we know BAU is just not an option at present.